YCF PROMOTIONS MEDIA & ENTERTAINMENT BUILDING FOR AN EVEN BETTER 2015 SEASON
August 3rd 2014 JOIN OUR TEAM TODAY
YellowCautionFlag Entertainment Promotions is already gearing up for 2015. YCF was built from scratch on a vision to better the exposure for dirt track racing. What started out as just a hobby, we built our first website in 2011 called love4racing. blogspot.com to give my own opinion of daily news in the racing community & a different perceptive on racing in NASCAR. With social media already getting a major boost in exposure thanks to twitter & facebook, I was approached by a fellow writer who happened to post weekly columns for a national website about NASCAR. From that day forward my vision took life in what would be the future of yellowcautionflag.com. In 2012 we were given an opportunity by a friend to join the announcers booth at our local track & our dreams really started to take flight. It only took to the end of 2012 when we ( my wife & I) realized that working for a national network was great , getting 20,000 reads a column including a front page article on FoxSports website & even a full discussion of my article on Speed between the legendary former crew chief Larry McReynolds & Kyle Petty. Between working a Full Time job & announcing at our local track, but we hardly had the time to put out enough articles to keep it worth the while. My wife & I had only been heavily involved in dirt track racing for a year, but being that we loved racing so much we constantly filled our plate with as much knowledge as possible throughout the year. Learning everything from the types of cars, rules of dirt tracking & even drivers names & history. We put a lot on our plate but success was not going to found without dedicated work ethics. The first of 2013 was the BIG MERGER. No longer did we have aspirations of being a journalist for a premier NATIONAL SERIES, but had made a choice to bring to dirt track racing in our own community the style of coverage that major racing series had focused on for the last 15 years. YellowCautionFlag.com officially kicked off in early March just weeks before the start of the dirt race season. Not having any real hands on experience building a professional website had never crossed our minds when going head first in our new endeavor, but it would be just one of many challenges we would soon face. What started out as just simply adding local drivers to our friends list turned into the key of personalizing our future network & gave us an advantage over getting our work published & viewed by the inner core of the dirt community. Drivers & fans responded with great appreciation that someone was finally taking the initiative to bring a new style of exposure to the local community of dirt racing.
In June of 2013, YCF MEDIA made it's very first track tour stop just up the road about 100 miles to Magnolia Motor Speedway. We had never been to any other track in Mississippi neither as a fan or as a media team. What it did for our little operation was amazing. For the very first time we were welcomed by strangers that had followed us & our simple content, having no idea that we were gaining exposure outside of our home track Whynot Motorsports Park. The confidence booster was just what we needed to further plant our belonging in the dirt community. 2 weeks later I approached someone who would lead us into our next mission to becoming a legitimate news source. I was very hesitant at first but this person assured me that the group he insisted on us contacting could use some help in getting better exposure to a newly formed series. With a little notoriety & a prayer we were able to land our first supporter & soon our Media Team took a huge turn toward success. Working with a fairly new but very strong & fast growing series mixed with our duties at our local track kept us in the racing scene almost every weekend. Other Tracks began calling & soon we had a full blown media operation using social media, an iPhone & an IPad for filming. Seemed perfect at the time but thriving to be better as we gained experience & notoriety, we started investing into better equipment. Between loading & editing recorded races & practicing conversion journalism at the racetracks, YCF was well on it's way to becoming even more than Heather & I ever dreamed. Unfortunately, we were not blessed with unlimited bank accounts & the cost of traveling & new equipment took a toll on our finances very quick. We were successful in landing a track sponsor in Jackson Mississippi through a local car dealership & a small locally owned t-shirt maker from Louisiana along with some other here & there add ins by people of the community, YCF was able to stay afloat & continue to grow in experience as we traveled throughout the state of Mississippi learning drivers, series & tracks. We have been very blessed to carry over this success into the 2014 race season, including picking up more advertisers & sponsors to help our operation along. Now we have weekly video uploads on YouTube (26,000 views) 5 very popular social media sites with over 10,000 fans combined for news & updates, weekly track tour appearances, weekly radio show & channel with almost 20,000 listens & a very cool home at yellowcautionflag.com ( that has over 200,000 hits this year) to tie it all together. We have many more plans to further our commitment in this sport, but just like 2013, we need the help from advertisers & sponsors for our 2015 plans & we hope our commitment & persistence will give us the advantage in convincing our supporters from this year to comeback in 2015 & the accountability to possibly add even more to our lineup for next season. If you are interested in getting a quote for advertisement or a sponsorship deal you can call us
RACERS PREPARE FOR THE RUN TO THE END AS POINTS CHAMPIONSHIPS START CREEPING UP ON THE MINDS OF TOP TEAMS
SUMMER TIME IS HOT BUT THE BATTLE FOR THE POINTS CHAMPION IS ABOUT TO GET HOTTER
Once again the "Dog Days of Summer" are upon us. Typically this is the time of year where it's too hot to fish & too hot for golf, but too cold at home. Not so in the racing community because by this time of the season we are well passed the halfway mark & the racing is at it's hottest.
Plans are in the mix to enjoy the rest of the season for the better part of the racers that have not performed well or often due to time constraint or lack of funds, but for others the season is just now getting hot. A few teams are right where they were hoping to be finishing races upfront, leading laps & either winning or flirting with a win. Other's started with high expectations & commuted to challenging multiple series races & home track points but are left wondering if the season will ever get turned in the right direction & even come close to hitting a streak of good luck.
Part time racers are gearing up for the end of the season blowouts that normally pay good just for making the show. Full time racers in sanctioned series' who have been doing really well in the season normally start paying attention to championship standings. The top tier Drivers & teams of the series start keeping a keen eye out where other top competitors race to evalute their options as they try to continue in the mix of things till the end. Then of course you have the teams that lean towards focusing on the at track points if odds seem better, especially if racing that track has brought better luck than traveling around.
Racing is a competition of a .10 second but to be successful & win a team must have reliable well maintained equipment, a driver that must have patience to avoid trouble & a little bit of good charm. Crew chiefs now become like law students preparing for the bar exam. Studying the competition, checking notes on tire pressures, crunching numbers & reading stats. Drivers start becoming more attentive worrying more about finishing races without complications or simple mistakes while they track the moves of other top competitors & their finishes because at this stage of the season every point counts towards the final stretch to the title.
To survive up to this point & have a legit shot for a run at the championship is normally a sign that the race team managed their equipment, stayed out of the carnage & had very few mechanical failures. Racers start competing against more than just each other, this is the time where they are now racing the clock as the season approaches the close. Teams that got a jump start on the season racing as many races as possible will now be getting to the point where they can write off a few of their not so good finishes by racing more than the required amount of races.
The competitors that have not raced as much in the beginning as others traditionally tend to pick up the pace by adding more to races often at tracks they rarely compete at. Sometimes they even twice a weekend at tracks that run the same sanctionIng body Or within reasonable traveling distance. This allows the racer to double his points on a weekend & can give a definite sign of where he stands with completion. If a driver gets momentum & is less than 100 points back or 10th place, he may decide to compete at a Friday night & Saturday night show to give the team better odds at climbing the ranks in points. This always proves to be a great time for fans to start seeing drivers who typically race at other tracks start showing up at their track to chase the competition. This tends to come into effect more often when a driver dominates a certain track.
The way the points system works with most weekly racing series points is racers who are competing with other teams from different sanctioned race tracks in their region can only make ground on the points chase if the leading driver finishes 2nd or worse & the other contenders take the win by either racing against the leader or by winning at a series track. The catch to the points lead is if by chance the challenger wins that night but the points leader wins too, then the challenger gains no ground. We watched this play out toward the end of last year with the NeSmith Street Stock Series Season championship. Unfortunately the second place challenger had to park his ride with just a few races left to go based off of a very tough financial decision(lack of funding).
This time of year that the racing community becomes a "chess game". Teams with a legitimate shot at the points title typically start picking tracks to race at based off of high & low car car counts, double points races & where other lead competitors are racing. Racers & crew chiefs start playing out different scenarios rewriting & forming new game plans based off of the last weeks final rundown.Elimination of the weakest becomes a major part the equation & shop talk turns into discussions & backed with faith, hard work & perfection as they prepare for another week of survival of the best. Napkins & tear offs of old card board parts boxes become the blue prints of tomorrow & calculators become the sand of the hour glass.Those at or near the front start feeling anxiety with hopes & promises that this will be the year that they are crowned the strongest of the strong & victory becomes more than a checkered flag finish. The REAL RACING SEASON begins right about now. Can you feel the heat yet?? ARE YOU READY???
YellowCautionFlag is a fast moving fan favorite in Dirt Track Media. Our team specializes in social media journalism created for the race fan with tons of information being provided to the community by using the web & social platforms to upload car pics, driver interviews, stats & live from the track updates for fans to share using popular sites to push information ( Twitter YOUTUBE & FACEBOOK) & we just recently added a new site that can be found @FlagofCaution on Instagram.
Make sure you visit our Website at yellowcautionflag.com or follow us here & enjoy all the best dirt track footage & information from all around the dirt racing community.